About Coo Coo

Coo Coo is a content marketing agency in Christchurch, New Zealand lead by Marcia Butterfield.

Our team is made up of project managers, copywriters, digital marketing specialists, social media strategists, designers, web developers, idea creators and great communicators.

We believe in producing meaningful content that engages and communicates with an audience so have co-founded Content NZ, the Content Marketing Association of New Zealand.

We are specialists in digital strategy, SEO, Google Adwords, Analytics, writing for blogs and websites, social media and campaign planning, execution and reporting.

By partnering with Coo Coo, we will work with you to create and implement an online marketing content strategy that works for you and generates new leads for your business. Read about our services here and find out more about content marketing and how it can help your business on our ‘What is Content Marketing?’ page.

How we Operate


First, we create a practical and realistic strategy that supports your existing marketing objectives. In the strategy we identify your target audiences, analyse your competitors, identify opportunities, pitch content ideas and present a clear budget that includes a proposed media spend.

Content Creation

We create a consistent blog and email marketing programme. Our content calendar will feature fresh content and engaging content themes and topics that talks to your audience.


We execute your content marketing and promote via various channels. We generate new leads by promoting your content via social media, organic traffic and Google, Instagram and Facebook advertisements.


We measure the results of our content marketing activity to ensure we generate the best return on investment for you. We analyse your web statistics, Google search rankings, online advertisements, email marketing, blogs and social media to ensure your target audience is engaging with the content.